Product Analyst
Tel Aviv-Yafo, Israel | [email protected] | linkedin.com/in/liormamon
Summary
Product-focused analyst specializing in data-driven storytelling that decodes complexity into clarity. Four years translating user behavior into strategic decisions at creative content SaaS platform, building data infrastructure and increasing data literacy across content teams through close collaboration with BI. Skilled at transforming complex data into strategic narratives for senior stakeholders. Combines technical foundation (SQL, Python, statistical analysis) with visual storytelling ability and academic research training in analytical methodology.
Experience
Artlist | Tel Aviv, Israel
AI Creative Specialist | April 2024 - Present
- Research emerging AI video generation tools to evaluate new platforms and stay current with industry capabilities
- Analyze engagement metrics to identify content gaps and optimize team efficiency by directing production toward high-impact assets that maximize downloads and gross margin
Content Analyst | November 2021 - April 2024
- Developed systematic curation approach for 100,000+ video assets for Canva B2B partnership, working with VP of Corporate Development on enterprise-scale content deal
- Built data infrastructure and increased analytical literacy across content teams through workshops, dashboards, and accessible reports
- Collaborated with cross-functional teams (BI, AI, creative) to optimize workflow efficiency and align content production with user needs
- Pursued advanced technical training in SQL, Python, and machine learning (Hebrew University)
Israel Society of Ecology and Environmental Sciences | Tel Aviv, Israel
Video Producer & Editor | 2015 - 2020
- Collaborated with professors, government officials, and senior NGO leaders to translate complex scientific research into accessible visual narratives